Cite this article

Explore The Effectiveness of Influencer Marketing In Shaping Consumer Purchasing Decisions
https://www.ijama.in/papers?paper=Explore+The+Effectiveness+of+Influencer+Marketing+In+Shaping+Consumer+Purchasing+Decisions

Dr. Gayathri S Nair. (2026). Explore The Effectiveness of Influencer Marketing In Shaping Consumer Purchasing Decisions. International Journal of Advanced Multidisciplinary Application (IJAMA), 122-127.

Dr. Gayathri S Nair. "Explore The Effectiveness of Influencer Marketing In Shaping Consumer Purchasing Decisions." International Journal of Advanced Multidisciplinary Application (IJAMA), 2026, pp. 122-127.

@article{drgayathrisnair2026,
  title   = {Explore The Effectiveness of Influencer Marketing In Shaping Consumer Purchasing Decisions},
  author  = {Dr. Gayathri S Nair},
  journal = {International Journal of Advanced Multidisciplinary Application (IJAMA)},
  year    = {2026},
  pages   = {122-127},
  issn    = {3048-9350 (Online)},
}

TY  - JOUR
AU  - Dr. Gayathri S Nair
TI  - Explore The Effectiveness of Influencer Marketing In Shaping Consumer Purchasing Decisions
JO  - International Journal of Advanced Multidisciplinary Application (IJAMA)
PY  - 2026
SP  - 122-127
SN  - 3048-9350 (Online)
UR  - https://www.ijama.in/papers?paper=Explore+The+Effectiveness+of+Influencer+Marketing+In+Shaping+Consumer+Purchasing+Decisions
ER  -