International Journal of Advanced Multidisciplinary Application

Sustainable Logistics and Green Supply Chain Management in Emerging Markets

Author(s):Siddharth R., Meenakshi V., Rohan D.

Affiliation: Department of Industrial Engineering, Regional Institute of Technology, Coimbatore, Tamil Nadu

Page No: 7-13

Volume issue & Publishing Year: Volume 3, Issue 3, March 2026

published on: 2026/03/02

Journal: International Journal of Advanced Multidisciplinary Application.(IJAMA)

ISSN NO: 3048-9350

DOI:

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Abstract:
The rapid industrialization of emerging markets has led to significant economic growth, yet it has simultaneously accelerated environmental degradation through carbon-intensive logistics operations. This paper examines the strategic implementation of Green Supply Chain Management (GSCM) within high-growth regional economies. We investigate the transition from traditional linear supply chains to circular models that prioritize resource recovery and emissions reduction. The study evaluates the primary drivers for sustainability adoption, including regulatory pressure, international trade requirements, and consumer demand for ethical sourcing. Through a mixed-methods analysis of regional logistics hubs, we identify the technical and financial barriers that hinder the widespread adoption of "Green Freight" initiatives. Our research highlights the critical role of IoT-enabled tracking and multi-modal transport optimization in reducing the environmental impact of last-mile delivery. The findings suggest that while initial capital investment remains a challenge, the long-term operational efficiencies gained through waste reduction and fuel optimization provide a compelling business case for sustainability. This paper provides a management framework for balancing economic competitiveness with environmental stewardship in the evolving landscape of global logistics.

Keywords: Green Supply Chain Management (GSCM), Sustainable Logistics, Reverse Logistics, Carbon Footprint, Emerging Economies, Circular Economy, Multi-modal Transportation, E-waste Management, Environmental Compliance, Supply Chain Resilience.

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